Make Use of Your Greatest Hits 01/27/2019 Organizations want to project images of themselves as dynamic, growing enterprises. They spend lots of time and money creating new, fresh content for websites, blogs, newsletters, and social media. Does that mean you should never re-use material you’ve already published? Authors publish anthologies of short stories they’ve distributed before in other books or magazines. Musicians collect pieces from previously released records to create collections of their greatest hits. Video streaming
Organizations want to project images of themselves as dynamic, growing enterprises. They spend lots of time and money creating new, fresh content for websites, blogs, newsletters, and social media. Does that mean you should never re-use material you’ve already published? Authors publish anthologies of short stories they’ve distributed before in other books or magazines. Musicians collect pieces from previously released records to create collections of their greatest hits. Video streaming
Old Content Decays 12/16/2016 Publish or perish. You’ve probably heard that phrase before, usually as a strategy for advancing academic careers and attracting desirable students or donations to a sponsoring university. Consistent publication has benefits for your business too, and for individual career growth. Neglecting to publish makes you and your organization a perishable entity, and your shelf life is brief. Social media experts advise businesspeople to post interesting and relevant articles in their social media
Publish or perish. You’ve probably heard that phrase before, usually as a strategy for advancing academic careers and attracting desirable students or donations to a sponsoring university. Consistent publication has benefits for your business too, and for individual career growth. Neglecting to publish makes you and your organization a perishable entity, and your shelf life is brief. Social media experts advise businesspeople to post interesting and relevant articles in their social media